Buying a Franchise? Read this First.

Online Traffic Sources No One’s Talking Ab...

Online Traffic Sources No One’s Talking About

3 Online Traffic Sources No One’s Talking About Research different ways to get traffic to your website, and you’ll see the same words pop up all the time, like “Facebook, “LinkedIn”, “press releases”, “PPC ads”, etc. There’s a long list of traffic sources that everyone talks about, but what about the things that no one’s […]

How to Tell if That Franchise Opportunity is Too Good to Be T...

How to Tell if That Franchise Opportunity is Too Good to Be True

If you’re going to put your time, energy, and hard-earned money into a new franchise, you’ve got to make sure it’s really worth it. With some catchy sales copy, anyone can make their business opportunity sound like a great one, but you’ve got to do some careful homework before you commit. Here’s how you can […]

Here’s Why Big Business Needs Entreprene...

Here’s Why Big Business Needs Entrepreneurs

Some people are afraid to dive into industries that have been around forever. They think the market is so saturated that they can’t possibly make a mark. But you know what? That’s not true! Big business actually NEEDS entrepreneurs. Here’s why: -> Entrepreneurs like to dream big Steve Jobs could’ve easily crumbled when IBM’s PC […]

Online vs. Offline — Which Has Higher Business Val...

Online vs. Offline — Which Has Higher Business Value?

If you’re going to start a business, you need to think about value. Specifically, what can you do to make your business as valuable as possible? One thing you can do right off the bat is to open up an online business. But what makes the value of an online business higher than an offline […]

4 Advanced SEM Tips for Your New Franch...

4 Advanced SEM Tips for Your New Franchise

At last count, 51% of all web traffic came from organic search — or, the non-ad results that pop up when you search for something. (https://www.brightedge.com/resources/content-optimization) So, if you want your new franchise to take off, you’ve got to spend some serious time on search engine marketing (SEM). But once you’ve got the basics down, […]

Here’s How to Find the Best Franchise Opportunit...

Here’s How to Find the Best Franchise Opportunities

You’re ready to give your 9-to-5 job the heave ho, and you’ve got some start-up money saved up. You’re ready to start your own franchise business! Now all you need is the right opportunity. But how do you find it? This isn’t something that can be left to trial and error. After all, this is […]

Marketing Your Business for Free — It’s Not Ideal, but It CAN be Do...

Marketing Your Business for Free — It’s Not Ideal, but It CAN be Done!

As the old saying goes, “You have to spend money to make money,” but what if you don’t have any money to spend? Can you really market your business for free? Yes! It’s not ideal. In fact, this is one of those times when the old saying is spot-on. However, if you don’t have any […]

3 Reasons Why You Should Tap into the Power of the Franchise Business Mo...

3 Reasons Why You Should Tap into the Power of the Franchise Business Model

Starting your own business is empowering. It gives you the chance to bid bon voyage to your overbearing boss, your cramped office, and a draining work environment. So why open up a franchise? Why not turn this into a true adventure and go it alone? 1. Because a franchise is less risky Starting ANY kind […]

How Does Social Marketing Affect Your Home-Based Busine...

How Does Social Marketing Affect Your Home-Based Business?

Despite the jokes about working in your pajamas, a home-based business can become a big-time success with the right plan. But if you’re going to succeed, you need social media! Back in 2010, Pew reported that 4 out of 5 people had received advice through social media about what product or service to purchase. (http://sustainablejournalism.org/uncategorized/online-reputation-management-pew-statistics) […]

Which Grows Faster — An Online Business or a Brick and Mortar Busine...

Which Grows Faster — An Online Business or a Brick and Mortar Business?

If you’re thinking of starting a business, you’re probably torn between hopping on the technology train and opening your own online business, or sticking to the tried-and-true method of opening a brick and mortar business. Ultimately, your decision should come down to growth. Specifically, which type of business will grow faster? In 2013, the U.S. […]